<p>This is a detailed guide to improving readers' relationships with others, both in the work situation and in their personal lives.</p>

Human Relations for Career and Personal Success, Canadian Edition (2nd Edition)

Business & Money

DuBrin, Andrew J.

Geerinck, Terri M.

Job Hunting & Careers

Pearson Canada

<p>This text features the chapters on microeconomics that are featured in the text Principles of Economics, 4th edition (ISBN: 0-13-440488-2).</p>

Principles of Macroeconomics, Canadian Edition (2nd Edition)

Case, Karl E.

Fair, Ray C.

Strain, J. Frank

Veall, Michael R.

Economics

Syngress Study Guides guarantee comprehensive coverage of all exam objectives. There are no longer any short cuts or gimmicks that allow candidates to pass Microsoft's up-to-date more rigorous exams. The days of cramming to become a paper MCSE are over; candidates must have a full grasp of all core concepts and plenty of hands-on experience to become certified.

Principles of Microeconomics, Canadian Edition (2nd Edition)

Strain, Frank

Veall, Michael

NOTE: Before purchasing, check with your instructor to ensure you select the correct ISBN. Several versions of MyLab™ and Mastering™ platforms exist for each title, and registrations are not transferable. To register for and use MyLab or Mastering platforms, you may also need a Course ID, which your instructor will provide.       Used books, rentals, and purchases made outside of Pearson  If purchasing or renting from companies other than Pearson, the access codes for MyLab or Mastering platforms may not be included, may be incorrect, or may be previously redeemed. Check with the seller before completing your purchase.    For Principles of Marketing courses that require a comprehensive text.   This package includes MyLab Marketing .      Help readers learn how to create value through customer connections and engagement  In a fast-changing, increasingly digital and social marketplace, it’s more vital than ever for marketers to develop meaningful connections with their customers.  Principles of Marketing  helps readers master today’s key marketing challenge: to create vibrant, interactive communities of consumers who make products and brands an integral part of their daily lives. To help individuals understand how to create value and build customer relationships, Kotler and Armstrong present fundamental marketing information within an innovative customer-value framework.   Thoroughly revised to reflect the major trends impacting contemporary marketing, the 17th Edition is packed with stories illustrating how companies use new digital technologies to maximize customer engagement and shape brand conversations, experiences, and communities.    Personalize learning with MyLab Marketing  MyLab™ Marketing is an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts.    0134642317 / 9780134642314 Principles of Marketing Plus MyLab      Marketing  with Pearson eText -- Access Card Package, 17/e     Package consists of:    013449251X / 9780134492513 Principles of Marketing    0134518284 / 9780134518282 MyLab      Marketing  with Pearson eText -- Access Card -- for Principles of Marketing       

Principles of Marketing, Canadian Edition (5th Edition)

ARMSTRONG, Gary

Kotler, Philip T.

Cunningham, Peggy

A concise, 4-color economical core management text book that covers the 4 basic functions (Planning, Leading, Organizing, and Controlling), while focusing on the skills of managers--the "how tos". New Chapter 6 on "Technology and Work Design" and new Ch. 12 on "Managing Teams", (old Chs. 6 & 7, and 10 & 11, now combined). New "Testing Your Comprehension" built-in study guide at end of every chapter. Website support on PHLIP.

Fundamentals of Management: Essential Concepts and Applications, Third Canadian Edition (3rd Edition)

Robbins, Stephen P.

DeCenzo, David A.

Stuart-Kotze, Robin

Business Development & Entrepreneurship

Marketing: An Introduction, Canadian Edition

Mitchell, Peter

Marketing & Sales

This worldwide best-selling book highlights the most recent trends and developments in global marketing-with an emphasis on the importance of teamwork between marketing and all the other functions of the business. It introduces new perspectives in successful strategic market planning, and presents additional company examples of creative, market-focused, and customer-driven action.  Coverage includes a focus on customer relationship management, partner relationship management, the Internet and its effects and uses, brand building and brand asset management, alternative go-to-market channels, and marketing around the globe. Chapter topics discuss building customer satisfaction, market-oriented strategic planning, analyzing consumer markets and buyer behavior, dealing with the competition, designing pricing strategies and programs, and managing the sales force  For marketing managers who want to increase their understanding of the major issues of strategic, tactical, and administrative marketing-along with the opportunities and needs of the marketplace in the years ahead.

Marketing Management, Canadian Eleventh Edition (11th Edition)

Cunningham, Peggy H.

Management & Leadership

Financial Accounting Canadian Edition

Horngren, Charles T.

Harrison Jr., Walter T.

Lemon, W. Morley

Lemon, Sandra Robertson

Accounting

Strategies for Successful Writing: A Rhetoric, Research Guide, Reader, and Handbook Second Canadian Edition (2nd Edition)

Reference

Reinking, James A.

Hart, Andrew W.

Cairns, Sue Ann

Fleming, Robert

van der Osten, Robert

Words, Language & Grammar

Principles of Marketing, Sixth Canadian Edition (6th Edition)

See the best price to sell, buy or rent books by the Pearson Canada publisher. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Pearson Canada