Business: A Changing World is the fastest growing introductory business textbook on the market, and for a simple reason. Unlike most brief textbooks on the market, which are trimmed and spliced from much longer works into an approximation of an essentials edition, Business: A Changing World is written from the ground up to be brief, lean, and flexible enough to enable you to cover just the topics you want at the level of depth you want, plus it doesn't inherit out-dated examples from a hardback derivative. With market-leading teaching support and the most up to date content available, Business: A Changing World represents the best value available in the brief Introductory Business market. What sets Ferrell apart? An unrivaled mixture of topical depth, current content and the best teaching support around.

Business: A Changing World

Business & Money

O. C. Ferrell

Management & Leadership

McGraw-Hill Higher Education

This text uses a non-theoretical approach to elementary statistics supported by examples. The applications are general in nature and the exercises include problems from agriculture, biology, business, economics, education, psychology, engineering, medicine, sociology and computer science.

Elementary Statistics: A Step by Step Approach (International Edition) 7th edition by Bluman, Allan G. (2008) Paperback

Allan G. Bluman

Elementary Statistics: A Step by Step Approach

The 8th edition of "Zoology" continues to offer students an introductory general zoology text that is manageable in size and adaptable to a variety of course formats. It is a principles - oriented text written for the non-majors or the combined course, presented at the freshman and sophomore level. "Zoology" is organized into three parts. Part One covers the common life processes, including cell and tissue structure and function, the genetic basis of evolution, and the evolutionary and ecological principles that unify all life. Part Two is the survey of protists and animals, emphasizing evolutionary and ecological relationships, aspects of animal organization that unite major animal phyla, and animal adaptations. Part Three covers animal form and function using a comparative approach. This approach includes descriptions and full-color artwork that depict evolutionary changes in the structure and function of selected organ systems.

Zoology

Stephen A. Miller

More students learn from John Santrock's "Adolescence" than from any other text in this field. The 13th edition combines proven pedagogy and the most current research to provide a market leading presentation of adolescence. This time tested text provides compelling contemporary research, including updates from eleven leading experts in the field. The text's accessible presentation, plentiful applications and engaging writing foster increased mastery of the content. The new edition includes substantially expanded material on diversity and culture, adolescents' and emerging adults' health and well-being, including numerous recommendations for improving the lives of adolescents, and expanded emphasis on the positive aspects of adolescent development.

Adolescence

Health, Fitness & Dieting

John W. Santrock

Psychology & Counseling

Organizing content into six domains of personality functioning (dispositional, biological, intrapsychic, cognitive/experiential, social and cultural, and adjustment), this text interweaves contemporary research with classic and modern theories within the context of each of the domains. This unique framework encourages students to view the "whole person" as the sum of influences and effects of each of the domains of personality functioning. The second edition includes the latest research, as well as a restructuring of material, and continues to bring the subject to life by incorporating a vivid, four-color design.

Personality Psychology: Domains of Knowledge about Human Nature

Randy J. Larsen

"Exploring Writing: Paragraphs and Essays" serves as a guidebook for every step of the writing process. Emphasizing both process and practice, with a focus on revision, the new second edition helps to apply and advance writing skills using John Langan's proven techniques. Mastering essential sentence skills, learning to write effective paragraphs and essays, and becoming a critical reader are turning points for every writer, and they will prepare the students for writing situations in college and beyond.

Exploring Writing: Paragraphs and Essays

Reference

John Langan

Writing, Research & Publishing Guides

Donna Kienzler shares the same vision for the book and research philosophy as Kitty. She uses a student-friendly writing style and strong design element to hold student's attention. The ninth edition of Business and Communication by Donna Kienzler is a true leader in the business communication field. Beyond covering the broad scope of topics in both oral and written business communication, Locker's text uses a student-friendly writing style and strong design element to hold student's attention. Real-world examples and real business applications underscore the relevance and importance of the material presented to the classroom experience and to the students' careers. The 9th edition also conveys the best possible advice to students through its research base; the author's reputation as a contributor to this field of study lends an even greater element of "teachability" and relevance to this market- leading title. If schools stress critical thinking and professional development, show them this book.

Business and Administrative Communication

Kitty O. Locker

Skills

As the long-time best-seller, Garrison has helped guide close to 3 million students through managerial accounting since it was first published. It identifies the three functions managers must perform within their organizations - plan operations, control activities, and make decisions - and explains what accounting information is necessary for these functions, how to collect it, and how to interpret it. Garrison's "Managerial Accounting", is known for its accuracy and rigor. It is also unique in that the authors write the most important supplements that accompany the book: solutions manual, test bank, instructor's manual, and study guide.

Managerial Accounting

Ray H. Garrison

This book is a strategic look at consumer behavior in order to guide successful marketing activities. The Wheel of Consumer Analysis is the organizing factor in the book. The four major parts of the wheel are consumer affect and cognition, consumer behavior, consumer environment, and marketing strategy. Each of these components is the topic of one of the four major sections in the book.

Consumer Behavior: Building Marketing Strategy, 11th Edition by Hawkins (2009-02-01)

Hawkins

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