Fundamentals of Human Resource Management, by Noe, Hollenbeck, Gerhart and Wright is specifically written to provide a complete introduction to human resource management for the general business manager. This book is the most engaging, focused and applied HRM text on the market.

Fundamentals of Human Resource Management

Business & Money

Raymond A. Noe

Human Resources

McGraw-Hill Europe

Understanding Psychology

More popular than ever in colleges and universities worldwide, today's "Understanding Psychology" has been completely redesigned and revised to provide excellent support and solutions for instructors teaching the introductory course. This major revision integrates a variety of media elements that not only foster student understanding of psychology and of how psychology impacts students' everyday lives, but also allow students and instructors to assess students' mastery of psychology's key principles and concepts.

Health, Fitness & Dieting

Feldman, Robert S.

Psychology & Counseling

"Marketing: The Core, 2/E" by Kerin, Berkowitz, Hartley, and Rudelius continues the tradition of cutting-edge content and student-friendliness set by "Marketing 8/E", but in a shorter, more accessible package. "The Core" distills Marketing's 22 chapters down to 18, leaving instructors just the content they need to cover the essentials of marketing in a single semester. Instructors using "The Core" also benefit from a full-sized supplements package. "The Core" is more than just a "baby Kerin"; it combines great writing style, currency, and supplements into the ideal package.

Marketing: With Olc and Premium Content: The Core

William Rudelius,Roger Kerin

The wide-ranging debate brought about by the calculus reform movement has had a significant impact on calculus textbooks. In response to many of the questions and concerns surrounding this debate, the authors have written a modern calculus textbook, intended for students majoring in mathematics, physics, chemistry, engineering and related fields. The text is written for the average student - one who does not already know the subject, whose background is somewhat weak in spots, and who requires a significant motivation to study calculus. The authors follow a relatively standard order of presentation, while integrating technology and thought-provoking exercises throughout the text. Some minor changes have been made in the order of topics to reflect shifts in the importance of certain applications in engineering and science. Wherever practical, concepts are developed from graphical, numerical, and algebraic perspectives (the "Rule of Three") to give students a full understanding of calculus. This text places a significant emphasis on problem solving and presents realistic applications, as well as open-ended problems.

Calculus : Concepts and Connections

Science & Math

Robert T. Smith

Mathematics

Blending scholarship and imaginative writing, ASU business professor Kinicki (of "Kreitner/Kinicki Organizational Behavior 5e") and writer Williams (of "Williams/Sawyer Using Information Technology 5e") have created a highly readable introductory management text in an exciting student-friendly layout certain to be well received by today's visually oriented students. The authors have structured "Management" as a series of two-page spreads (i.e., left and right facing pages) of 2 - 6 pages per section, to optimize learning by presenting information in easily mastered "bite-size" chunks. Although the text is organized in a unique manner, the coverage of basic management concepts and principles is still prevalent. And besides presenting fundamental concepts of management, the book emphasizes practical advice throughout, expressed in the features "The Manager's Toolbox," "Practical Action" boxes, real-life "Example" boxes, "Management in Action" and "Ethical Dilemma" cases, and the Web-based "Taking Something Practical Away from this Chapter".

Management: A Practical Introduction with Online Learning Center with Premium Content Card

Angelo Kinicki

Management & Leadership

"Marketing Management: Knowledge and Skills, 7/e", by Peter and Donnelly, serves an overview for critical issues in marketing management. The text strives to enhance knowledge of marketing management and advance student skills so they can develop and maintain successful marketing strategies. The text does this through comprehensive text chapters that analyze that marketing process and gives students the foundation needed for success in marketing management and through 45 cases (16 of them new, many others updated) that go beyond traditional marketing principles and focus on the role of marketing in cross-functional business and organization strategies.

Marketing Management: Knowledge and Skills

J. Paul Peter

James H. Donnelly

Marketing & Sales

In recent years, innovative texts in mathematics, science, foreign languages, and other fields have achieved dramatic pedagogical gains by abandoning the traditional encyclopedic approach in favor of teaching a shorter list of core principles in depth. Two well-respected writers and researchers, Bob Frank and Ben Bernanke, have shown that the less-is-more approach affords similar gains in introductory economics. The authors introduce a coherent short list of core principles and reinforce them by illustrating and applying each in numerous contexts. Students are periodically asked to apply these principles and to answer related questions and exercises. The brief editions were developed for instructors who appreciate core principles approach, and desire a more manageable amount of content and slightly less rigor. In the brief editions, the authors made careful choices of material to eliminate and condense, in order to produce of more concise coverage.

Principles of Economics

Robert H. Frank

New, ship fast, delivered in 5 days No PO Box.

Corporate Finance: Core Principles and Applications

Stephen A. Ross

Finance

This revised edition of Richard T. Schaefer's "Sociology: A Brief Introduction" provides students with a comprehensive, up-to-date presentation of sociology. Students learn to think critically about society and their own lives from a wide range of classical and contemporary perspectives. Combining balanced coverage of theory with current research findings, examples that students can relate to, and abundant learning aids and exercises, the new edition continues to encourage the development of sociological imagination. New to the edition is the inclusion of an adaptive diagnostic tool and interactivities to help students master key concepts.

Sociology: A Brief Introduction

Politics & Social Sciences

Richard T. Schaefer

Anthropology

Probability, Random Variables and Stochastic Processes

Probability, Random Variables and Stochastic Processes with Errata Sheet (Int'l Ed)

Athanasios Papoulis

See the best price to sell, buy or rent books by the McGraw-Hill Europe publisher. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by McGraw-Hill Europe