The landmark translation, based on the "Linyi text" that predates all previous versions by 1,000 years
"There is no doubt that J. H. Huang's new translation of Sun-tzu will be valuable to scholars of military art for many years to come. ... An important work." —General H. Norman Schwarzkopf
"The Linyi verion of Sun-tzu provides a fresh new interpretation of Sun-tzu's classic works. As the oldest version yet discovered, it lays strong claim to the closet adherence of Sun-tzu's true intent." —General David W. Barno
Sun-tzu's The Art of War is the classic work on strategic thinking. Throughout recorded history, Sun-tzu's wisdom, rules, and philosophy have been eagerly embraced by warriors, leaders, and gentle contemplators alike.
This edition is an entirely new text based on manuscripts discovered in Linyi, China, in 1972 that predate all previous texts by as many as one thousand years. To better convey Sun-tzu's original intent, translator, researcher, and interpreter J. H. Huang traced the roots of the language to Sun-tzu's own time—before 221 b.c. In addition to his wonderfully clear interpretation, Huang gives readers an introduction to the history behind The Art of War, includes six appendices—five of which were uncovered at Linyi and are not available in any other edition—and offers his own insightful comments on the meaning of the text.

The Art of War: The Definitive Translation of the Linyi Text (Harper Perennial Modern Classics)

Business & Money

Sun Tzu

Huang, J H

Business Culture

Harper Perennial Modern Classics

Two market experts deconstruct the drivers and inhibitors to innovation in the digital economy, explain how large tech companies can stifle disruption, assess the toll of their technologies on our well-being and democracy, and outline policy changes to take power&nbsp;away from big tech and return it to entrepreneurs. Silicon Valley's genius combined with limited corporate regulation promised a new age of technological innovation in which entrepreneurs would create companies that would in turn fuel unprecedented job growth.&nbsp;Yet disruptive innovation has stagnated even as the five leading tech giants, which account for approximately 25 percent of the S&P 500's market capitalization, are expanding to unimaginable scale and power. In How Big-Tech Barons Smash Innovation--and How to Strike Back, Ariel Ezrachi and Maurice E. Stucke explain why this is happening and what we can do to reverse it. While many distrust the Big-Tech Barons, the prevailing belief is that innovation is thriving online. It isn't. Rather than disruptive innovations that create significant value, we are getting technologies that primarily extract value and reduce well-being. Using vivid examples and relying on their work in the field, the authors explain how the leading tech companies design their sprawling ecosystems to extract more profits (while crushing any entrepreneur that poses a threat). As a result, we get less innovation that benefits us and more innovations that surpass the dreams of yesteryears' autocracies. The Tech Barons' technologies, which seek to decode our emotions and thoughts to better manipulate our behavior, are undermining political stability and democracy while fueling tribalism and hate. But it's not hopeless. The authors reveal that sustained innovation scales with cities not companies, and that we, as a society, should profoundly alter our investment strategy and priorities to certain entrepreneurs ("Tech Pirates") and cities' infrastructure.

How Big-Tech Barons Smash Innovation―and How to Strike Back

Ezrachi, Ariel

Stucke, Maurice E.

Reference

Harper Business

Crafting and Executing Strategy: The Quest for Competitive Advantage (Concepts and Cases)

McGraw-Hill.

This revised edition of the text provides an introduction to business covering topics such as: ethics in business, international business, customer satisfaction, business and entrepreneurship, teams and quality, and business ettiquette.

Understanding Business

William G. Nickels, James McHugh, Susan McHugh

McGraw-Hill Higher Education

Takes an application/skill building approach to human relations. This book includes a three-pronged approach: an understanding of human relations/organizational behavior concepts; the application of HR/OB concepts for critical thinking in the business world; and the development of HR/OB skills.

Human Relations in Organizations: Applications and Skill Building

Lussier

McGraw-Hill Education (ISE Editions)

Effective Group Discussion: Theory and Practice

GALANES, GLORIA J.

The extensive customer-driven development of this book's fifth edition led to a product message that instructors flocked to, and we achieved unprecedented growth. That message, which includes the key elements of custom focus, technology, authorship, and package, has been honed even further throughout the new edition's development. This sixth edition has been through an intense, customer-driven development plan; with the help of more than 200 professors, it is poised to be an even more effective teaching and learning resource than ever before. In addition to traditional manuscript reviews, twelve focus groups were conducted all around the US that lead to important insights regarding the teaching needs of both full-time and part-time teachers of this course. The book benefits from student survey feedback as well. Nowhere has the technology explosion been more felt than in the Introduction to Business course. The popular and robust website is enhanced for the sixth edition, and includes such features as web-based projects, links to professional resources, and Powerweb, as well as other exciting instructor support tools. In addition to the e-learning sessions that put the course content in context for the student audience, there is a self-quizzing function, a multi-lingual glossary (with audio pronunciation of key terms/definitions), internet exercises, and even crossword puzzles to help student master the course content in an engaging fashion. No one can deny the unique perspective this author team has to offer. Bill Nickels is a 4-year school Intro to Business teacher; Jim McHugh is a community college Intro to Business teacher, Susan McHugh is an educational consultant. Authors who teach the course are unique among competitors in this market.

Nickels

McGraw-Hill Publishing Co.

"Understanding Business" by Nickels, McHugh, and McHugh has been the number one textbook in the introduction to business market for several editions for three reasons: the commitment and dedication of an author team that teaches this course and believes in the importance and power of this learning experience; we listen to our customers; and, the quality of our supplements package. We consistently look to the experts - full-time faculty members, adjunct instructors, and of course students - to drive the decisions we make about the text itself and the ancillary package. This title includes a series of focus groups, symposia, as well as full-book, single-chapter, revised manuscript reviews of both text and key ancillaries. It also includes stories of more than 600 professors, with their insights and experiences that are evident on every page of the revision and in every supplement. As teachers of the course and users of their own materials, the author team is dedicated to the principles of excellence in business education. From providing the richest most current topical coverage to using dynamic pedagogy that puts students in touch with today's real business issues, to creating groundbreaking and market-defining ancillary items for professors and students alike, "Understanding Business" leads the way.

William G. Nickels

An INFLUENCER leads change. An INFLUENCER replaces bad behaviors with powerful new skills. An INFLUENCER makes things happen. This is what it takes to be an INFLUENCER. Whether you're a CEO, a parent, or merely a person who wants to make a difference, you probably wish you had more influence with the people in your life. But most of us stop trying to make change happen because we believe it is too difficult, if not impossible. We learn to cope rather than learning to influence. From the bestselling authors who taught the world how to have Crucial Conversations comes the new edition of Influencer, a thought provoking book that combines the remarkable insights of behavioral scientists and business leaders with the astonishing stories of high powered influencers from all walks of life. You'll be taught each and every step of the influence process including robust strategies for making change inevitable in your personal life, your business, and your world. You'll learn how to: <ul>
<li>Identify high leverage behaviors that lead to rapid and profound change </li>
<li>Apply strategies for changing both thoughts and actions </li>
<li>Marshal six sources of influence to make change inevitable</li>
</ul>
 Influencer takes you on a fascinating journey from San Francisco to Thailand to South Africa, where you'll see how seemingly "insignificant" people are making incredibly significant improvements in solving problems others would think impossible. You'll learn how savvy folks make change not only achievable and sustainable, but inevitable. You'll discover breakthrough ways of changing the key behaviors that lead to greater safety, productivity, quality, and customer service. No matter who you are or what you do, you'll never learn a more valuable or important set of principles and skills. Once you tap into the power of influence, you can reach out and help others work smarter, grow faster, live, look, and feel better and even save lives. The sky is the limit . . . for an Influencer.

Influencer: The New Science of Leading Change, Second Edition

Grenny, Joseph

Patterson, Kerry

Maxfield, David

McMillan, Ron

Switzler, Al

CHANGE YOUR COMPANY. CHANGE THE LIVES OF OTHERS. CHANGE THE WORLD. 
An INFLUENCER leads change. An INFLUENCER replaces bad behaviors with powerful new skills. An INFLUENCER makes things happen. This is what it takes to be an INFLUENCER. Whether you're a CEO, a parent, or merely a person who wants to make a difference, you probably wish you had more influence with the people in your life. But most of us stop trying to make change happen because we believe it is too difficult, if not impossible. We learn to cope rather than learning to influence. From the bestselling authors who taught the world how to have Crucial Conversations comes the new edition of Influencer, a thought-provoking book that combines the remarkableinsights of behavioral scientists and business leaders with the astonishing stories of high-powered influencersfrom all walks of life. You'll be taught each and every step of the influence process--including robust strategies for making change inevitable in your personal life, your business, and your world. You'll learn how to:
<ul>
<li>Identify high-leverage behaviors that lead to rapid and profound change </li>
<li>Apply strategies for changing both thoughts and actions </li>
<li>Marshal six sources of influence to make change inevitable</li>
</ul>
Influencer takes you on a fascinating journey from San Francisco to Thailand to South Africa, where you'll see how seemingly "insignificant" people are making incredibly significant improvements in solving problems others would think impossible. You'll learn how savvy folks make change not only achievable and sustainable, but inevitable. You'll discover breakthrough ways of changing the key behaviors that lead to greater safety, productivity, quality, and customer service. No matter who you are or what you do, you'll never learn a more valuable or important set of principles and skills. Once you tap into the power of influence, you can reach out and help others work smarter, grow faster, live, look, and feel better--and even save lives. The sky is the limit . . . for an Influencer. PRAISE FOR INFLUENCER: 
 "AN INSTANT CLASSIC! Whether you're leading change or changing your life, this book delivers." -- Stephen R. Covey, author of The 7 Habits of Highly Effective People "Ideas can change the world―but only when coupled with influence--the ability to change hearts, minds, and behavior. This book provides a practical approach to lead change and empower us all to make a difference." -- Muhammad Yunus, Nobel Peace Prize Winner "Influencing human behavior is one of the most difficult challenges faced by leaders. This book provides powerful insight into how to make behavior change that will last." -- Sidney Taurel, Chairman and Chief Executive Officer, Eli Lilly and Company "If you are truly motivated to make productive changes in your life, don't put down this book until you reach the last page. Whether dealing with a recalcitrant teen, doggedly resistant coworkers, or a personal frustration that 'no one ever wants to hear my view,' Influencer can help guide you in making the changes that put you in the driver's seat." -- Deborah Norville, anchor of Inside Edition and bestselling author

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