Software Engineering: A Practitioner's Approach

<p>Book by Pressman, Roger, Ince, Darrel</p>

Software Engineering: a Practitioner's Approach

McGraw-Hill Publishing Co.

Core Principles and Applications in Corporate Finance

Business & Money

Stephen A. Ross

Finance

Understanding Psychology: WITH In-Psych CD-ROM and PowerWeb

Politics & Social Sciences

Robert Feldman

Philosophy

Introduction to Mass Communication

Stanley J. Baran

Social Sciences

Human Physiology

Medical Books

Fox, Stuart Ira

Basic Sciences

This trusted text centers on the premise that personality theories are a reflection of the unique cultural background, family experiences, personalities, and professional training of their originators. The book begins by acquainting students with the meaning of personality and providing them with a solid foundation for understanding the nature of theory, as well as its crucial contributions to science. The chapters that follow present twenty-three major theories: coverage of each theory also encompasses a biographical sketch of each theorist, related research, and applications to real life. The new edition includes greater coverage of the Big Five theory, a new organization, and updated research throughout.

Theories of Personality

Health, Fitness & Dieting

Gregory J. Feist

Jess Feist

Psychology & Counseling

Foundations of Financial Management

Stanley B. Block

Geoffrey A. Hirt

"Supply Chain Logistics Management" is exciting and promises to bolster traditional logistics courses and invigorate supply chain management courses, by examining traditional logistics issues within the context of the supply chain. "Supply Chain Logistics Management" integrates technology and provides a solid foundation that clearly describes the role of logistics within the supply chain, portraying a complete view of the subject and going farther to show how all the pieces fit together. The most current trends in process integration, relationship management, supply chain security and sustainability, globalization, and the impact of the new consumer economy on supply chain management and design are featured in the second edition.

Supply Chain Logistics Management (Irwin/McGraw-Hill Series. Operations and Decision Sciences,)

Donald J. Bowersox

Management & Leadership

Managing Human Resources: Productivity, Quality of Work Life, Profits

Wayne F. Cascio

Human Resources

The undisputed leader in international marketing, this book pioneered the environmental/cultural approach to the field. It concentrates on explaining how a nation's culture and environment should be central to any marketing strategy. Hot topics are also emphasized, including Strategic International Alliances, Green Marketing, TQM, the Japanese distribution system, NAFTA, the Commonwealth of Independent States, and much more.

International Marketing (The McGraw-Hill/Irwin Series in Marketing)

Philip R. Cateora

John L. Graham

International

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Books by McGraw-Hill Publishing Co.