Business Communication: Process & Product: Brief
Description:
Business Communication: Process and Product, 6th Brief Canadian Edition, prepares students for a career in an increasingly digital and global workplace. Through innovative resources and comprehensive coverage, this new edition enhances what has made this product so successful in the past: the 3-x-3 writing process, pioneered by Mary Ellen Guffey, the two-part case studies, and coverage of the latest technologies impacting business today. With content delivered in both print and our digital platform, MindTap, our product provides students with information, instruction, and opportunities to practise and apply what they are learning. MindTap has been completely reimagined to bring a more focused and applicable learning experience to students. Within the MindTap platform there are several experiential learning activities for the students to apply what they have learned and build a portfolio that can be used in the future to showcase their work. For instructors, we have a well-developed and curated site of additional resources that are built to support any course using our learning resources. Guffey, Loewy, Griffin: Your authoritative and trusted brand in Business Communication!