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Integrated Advertising, Promotion, and Marketing Communications
ISBN-10:
0133250911
ISBN-13:
9780133250916
Author(s):
Clow, Kenneth E.
;
Baack, Donald
Edition:
Student
Released:
Jan 01, 2012
Publisher:
Pearson College Div
Format:
Paperback, 445 pages
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Description:
Clow, Kenneth E., Baack, Donald E.
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