Marketing: An Introduction, 7th Edition
Description:
This accessible, streamlined introduction to marketing by two of today's best-selling marketing authors helps users master the basic principles and practices of modern marketing in an enjoyable and practical way. The new edition is an even more effective text than its predecessors: it is complete, easy to manage, and explains how marketing affects the big picture in business and influences specific company divisions like accounting, information technologies, finance, operations, and human resources. Updated to present the latest marketing thinking, it builds upon a framework which positions marketing as the art and science of creating value for customers in order to capture value from customers in return. An excellent resource and tool for those employed in the field of marketing and sales; especially helpful for employees of global companies.
Best prices to buy, sell, or rent ISBN 9780131424104
Frequently Asked Questions about Marketing: An Introduction, 7th Edition
The price for the book starts from $5.47 on Amazon and is available from 19 sellers at the moment.
If you’re interested in selling back the Marketing: An Introduction, 7th Edition book, you can always look up BookScouter for the best deal. BookScouter checks 30+ buyback vendors with a single search and gives you actual information on buyback pricing instantly.
As for the Marketing: An Introduction, 7th Edition book, the best buyback offer comes from and is $ for the book in good condition.
The Marketing: An Introduction, 7th Edition book is in very low demand now as the rank for the book is 4,641,100 at the moment. A rank of 1,000,000 means the last copy sold approximately a month ago.
Not enough insights yet.