Retailing Management, 9th Edition

(2)
Retailing Management, 9th Edition image
ISBN-10:

007802899X

ISBN-13:

9780078028991

Edition: 9th
Released: Nov 20, 2013
Format: Hardcover, 670 pages

Description:

Retailing Management's 9th edition places critical and practical emphasis on five exciting new developments in retailing's high tech, global, growth industry: (1) big data and analytical methods for decision making, (2) communicating with customers and enhancing the shopping experience with social media and smart phones, (3) utilizing mobile channels and providing a seamless multichannel customer experience, (4) engagement in corporate social responsibility and the social considerations of business decisions, and (5) the impacts of globalization on the retail industry. With focus on some of the most admired and sophisticated retailers in the world like Wal-Mart, Home Depot, Amazon, Starbucks, and Kroger, the 9th edition of Retailing Management provides challenging and rewarding opportunities for students interested in retailing careers and careers with companies such as IBM, Procter & Gamble, and Google that support the retail industry. New Vignettes in each chapter and the addition of Connect with SmartBook help the 9th edition of Retailing Management maintain and grow as the market's leading Retailing franchise.
Retailing Management is proud to welcome Dhruv Grewal, Toyota Chair of Commerce and Electronic Business, and Professor of Marketing at Babson College, to the 9th edition author team. Dhruv brings years of academic experience and close collaborations with Michael Levy to co-author several retailing articles and co-edit the Journal of Retailing from 2001 to 2007, round out this powerful author team.

Best prices to buy, sell, or rent ISBN 9780078028991




Related Books

Frequently Asked Questions about Retailing Management, 9th Edition

You can buy the Retailing Management, 9th Edition book at one of 20+ online bookstores with BookScouter, the website that helps find the best deal across the web. Currently, the best offer comes from and is $ for the .

The price for the book starts from $7.99 on Amazon and is available from 35 sellers at the moment.

If you’re interested in selling back the Retailing Management, 9th Edition book, you can always look up BookScouter for the best deal. BookScouter checks 30+ buyback vendors with a single search and gives you actual information on buyback pricing instantly.

As for the Retailing Management, 9th Edition book, the best buyback offer comes from and is $ for the book in good condition.

The Retailing Management, 9th Edition book is in very low demand now as the rank for the book is 1,096,038 at the moment. A rank of 1,000,000 means the last copy sold approximately a month ago.

Not enough insights yet.