M: Marketing Fourth Edition
Description:
Note: This book is standalone book and doesn't include access code.
Adding Value to your Marketing Course - Marketers understand that even the best products and services will go unsold if they cannot communicate the value to the customer. Understanding this value-based approach is critical for marketing students today, and is at the forefront of this text, setting it apart. This approach is emphasized throughout the text, and demonstrated through the use of the Adding Value boxes found in each chapter.
With a new chapter on Social and Mobile Marketing, Grewal and Levy's M: Marketing continues to be among the most contemporary products for studying the principles of marketing today.
Adding Value to your Marketing Course - Marketers understand that even the best products and services will go unsold if they cannot communicate the value to the customer. Understanding this value-based approach is critical for marketing students today, and is at the forefront of this text, setting it apart. This approach is emphasized throughout the text, and demonstrated through the use of the Adding Value boxes found in each chapter.
With a new chapter on Social and Mobile Marketing, Grewal and Levy's M: Marketing continues to be among the most contemporary products for studying the principles of marketing today.
Best prices to buy, sell, or rent ISBN 9780077861025
Related Books
Frequently Asked Questions about M: Marketing Fourth Edition
You can buy the M: Marketing Fourth Edition book at one of 20+ online bookstores with BookScouter, the website that helps find the best deal across the web. Currently, the best offer comes from and is $ for the .
The price for the book starts from $8.53 on Amazon and is available from 23 sellers at the moment.
If you’re interested in selling back the M: Marketing Fourth Edition book, you can always look up BookScouter for the best deal. BookScouter checks 30+ buyback vendors with a single search and gives you actual information on buyback pricing instantly.
As for the M: Marketing Fourth Edition book, the best buyback offer comes from and is $ for the book in good condition.
The M: Marketing Fourth Edition book is in very low demand now as the rank for the book is 1,364,318 at the moment. A rank of 1,000,000 means the last copy sold approximately a month ago.
Not enough insights yet.