Advertising & Promotion: An Integrated Marketing Communications Perspective

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Advertising & Promotion: An Integrated Marketing Communications Perspective image
ISBN-10:

0070898588

ISBN-13:

9780070898585

Edition: 1
Released: Dec 13, 2002
Format: Hardcover, 704 pages

Description:

Never HIGHLIGHT a Book Again! Includes all testable terms, concepts, persons, places, and events. Cram101 Just the FACTS101 studyguides gives all of the outlines, highlights, and quizzes for your textbook with optional online comprehensive practice tests. Only Cram101 is Textbook Specific. Accompanies: 9780072536768. This item is printed on demand.

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