Evergreen: Guide to Writing

Reference

Alvin Sandberg

Susan E. Fawcett

Foreign Language Study & Reference

Houghton Mifflin (Academic)

<p>Workbook and lab manual for textbook-CONTACTS - French language textbook.</p>

Contacts 4ed Workbook

VALETTE

English as a Second Language

Organizational Behavior places core concepts of human behavior and industrial psychology in a real-world context. The text's applied approach and succinct coverage of topical issues helps prepare students to meet practical, day-to-day challenges. Strong end-of-chapter exercises, activities, plus an optional case and exercise book make this flexible text suitable for students at the undergraduate level. Likewise, the authors' emphasis on the latest organizational behavior research continues to attract graduate students.In keeping with the emphasis on current content, the Seventh Edition includes an ongoing case featuring Enron that encourages students to consider how all OB topics tie together and practice applying key concepts by systematically working through the case and answering the accompanying questions. All boxes have been replaced or significantly updated to reflect recent changes in business—including Talking Technology, Mastering Change, The Business of Ethics, Working with Diversity, and World View features. Call-out quotes from managers appear at appropriate points throughout the text to highlight relevant, real-world examples. In addition, each chapter includes one cartoon with a content-based caption that highlights an interesting, and often humorous, aspect of organizational behavior.New! Building Managerial Skills exercises require students to consider different workplace situations from a manager's standpoint and determine a suitable course of action for each scenario. New! OB Online exercises, previously known as Developing OB Internet Skills, ask students to gather information from the Web and use it to answer critical-thinking questions. New! Self-Assessment exercises, previously known as Building OB Skills, give students the opportunity to complete brief self-assessment and diagnostic activities. Experiencing Organizational Behavior exercises reinforce the real-world application of chapter concepts and ask students to work through the activities together.

Organizational Behavior: Managing People and Organizations

Health, Fitness & Dieting

Gregory Moorhead

Psychology & Counseling

Engaging and motivating students with diverse backgrounds and different interest levels in marketing requires stimulating and effective teaching materials-and Pride/Ferrel continues to be the resource of choice for instructors. Combining contemporary coverage of marketing strategies and concepts with real-world examples, this text and its outstanding suite of supplements supply students with the knowledge and decision-making skills they'll need to succeed in today's competitive business environment. Topical issues including customer relationship management, supply chain management, the latest e-commerce models, and the current re-evaluation of dot-coms are just a few examples the authors use to connect marketing to students' personal lives. The latest edition also features a new design and additional photos, providing a fresh contemporary look and feel to the text.

Marketing: Concepts and Strategies

Business & Money

William M. Pride

Marketing & Sales

Contacts Iae (English and French Edition)

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