Loose-Leaf for Strategic Management

Loose-Leaf for Strategic Management image
ISBN-10:

1260141861

ISBN-13:

9781260141863

Author(s): Rothaermel,Frank
Edition: 4
Released: Jan 24, 2018
Publisher: McGraw-Hill.
Format: Loose Leaf, 592 pages
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Description:

Strategic Management, 4e by Frank T. Rothaermel is the fastest growing Strategy title in the market because it uses a unified, singular voice to help students synthesize and integrate theory, empirical research, and practical applications with current, real-world examples. His approach not only offers students a learning experience that uniquely combines rigor and relevance, but also provides tight linkage between the concepts and cases. Rothaermel 4e prepares students with the foundation they need to understand how companies gain and sustain competitive advantage, while developing students’ skills to become successful future leaders capable of making well-reasoned strategic decisions.












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