International Marketing

International Marketing image
ISBN-10:

0256083975

ISBN-13:

9780256083972

Edition: 7th
Released: Jan 01, 1990
Format: Paperback, 870 pages
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Description:

This text continues to dominate the field of International Marketing. Its long standing tradition as the market leader is strengthened in this edition with an increase in coverage of technology¿s impact on the international market arena and a more comprehensive website, helping to provide updates to text content in this continually changing field.

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