Contemporary Management

Contemporary Management image
ISBN-10:

007711115X

ISBN-13:

9780077111151

Author(s): Melanie Ashleigh
Edition: European Ed
Released: Jan 01, 2007
Format: Paperback, 768 pages
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Description:

This European edition of "Contemporary Management" offers a comprehensive coverage of introductory management topics, addressing both new and classic theory and research within a contemporary framework. The book begins by examining what it means to be a manager, before moving on to analyse this in relation to various aspects of strategy, leadership and the organization. The authors take a practical approach, applying concepts to real-life situations in order to equip students to deal with the issues and opportunities posed by today's dynamic business environment.


























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