International Marketing with PowerWeb

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International Marketing with PowerWeb image
ISBN-10:

0072551224

ISBN-13:

9780072551228

Edition: 11
Released: Nov 01, 2001
Format: Hardcover, 768 pages

Description:

This text continues to dominate the field of International Marketing. Its long standing tradition as the market leader is strengthened in this edition with an increase in coverage of technology¿s impact on the international market arena and a more comprehensive website, helping to provide updates to text content in this continually changing field.

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