Introduction to Mass Communication: Media Literacy and Culture

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Introduction to Mass Communication: Media Literacy and Culture image
ISBN-10:

0070169136

ISBN-13:

9780070169135

Author(s): Stanley J. Baran
Edition: 6Rev Ed
Released: Jan 01, 2009
Format: Paperback, 608 pages

Description:

This text encourages students to take more active roles as media consumers and gives them a deeper understanding of the role that the media play in both shaping and reflecting culture. The sixth edition features a complete updating of industry statistics throughout, numerous new examples from the ongoing Iraq war, Virginia Tech shooting, and the US presidential election.

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