Integrates academic theory with business practices in strategic management. Illustrating concepts with examples from progressive global organizations, the text features application-oriented cases. It draws insight from business disciplines as well as disciplines from the social sciences. Also available as "Strategic Management: Concepts and Cases" (0-13-228719-6)

Strategic Management: Cases

Business & Money

Wright, Peter L.

Kroll, Mark J.

Parnell, John A.

Management & Leadership

Pearson College Div

<p>A text for a course in strategic management and business policy, rich in realistic business cases and examples, discussions of strategic management of well-known companies, and experiential exercises. Learning features include key concepts, boxes on successful and unsuccessful applications of strategic management concepts, chapter summaries, discussion questions, and exercises. This fourth edition offers expanded treatment of value chain analysis, cross functional teams assessment of organizational structure, and recent developments in strategic control. Annotation c. by Book News, Inc., Portland, Or.</p>

Strategic Management: Concepts

Prentice-Hall

<p>An introduction to the multidisciplinary field of strategic management, which incorporates knowledge from traditional business fields such as economics, management, marketing, finance, and operations management as well as non-business fields like psychology, sociology, and anthropology. The text covers concepts and techniques of strategic management including external and internal environment opportunities and threats, corporate-level strategies, portfolio management, business unit and functional strategies, and strategy implementation. It also includes a large section on case studies regarding issues related to goods producers, service provider, the global environment, small business, not-for-profit organizations, and ethics and social responsibility. Annotation c. by Book News, Inc., Portland, Or.</p>

Strategic Management: Concepts and Cases

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