Entrepreneurship: The Art, Science, and Process for Success, emphasizes three core tenets necessary to start an entrepreneurial venture: The Art of turning an entrepreneurial venture into a success.The Science of practice as the heart of starting and running a successful entrepreneurial venture.The Process that tie these two areas together into a coherent and organized business. With its adaptive learning tools, students learn the art, science, and process of designing, starting, and managing a small business. Through its real-world approach, students are placed in the roles of a financial analyst, marketer, and business owners, and think critically to develop their plan to survive in the ever-changing business world. Rather than have a chapter on designing a building a plan, the authors built the entire book around it so that at the end of the course the students will have crafted their own business plans.

ENTREPRENEURSHIP: The Art, Science, and Process for Success

Business & Money

Bamford, Charles

Bruton, Garry

Job Hunting & Careers

McGraw-Hill.

See the best price to sell, buy, or rent books by Bruton, Garry. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Bruton, Garry

See the best price to sell, buy, or rent books by Bruton, Garry. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

ENTREPRENEURSHIP: The Art, Science, and Process for Success