The Why of the Buy: Consumer Behavior and Fashion Marketing
Description:
Consumer behavior affects all aspects of design, production, merchandising, and promotion in the fashion industry. The Why of the Buy: Consumer Behavior and Fashion Marketing addresses how psychology, sociology, and culture influence what, when, where, why, and how consumers buy what they buy. With topics ranging from consumer attitudes, personality, and values to the global marketplace, ethics, and social responsibility, this text presents consumer behavior in an enthusiastic and relevant way that will attract and engage students.
Best prices to buy, sell, or rent ISBN 9781563674563
Frequently Asked Questions about The Why of the Buy: Consumer Behavior and Fashion Marketing
The price for the book starts from $5.46 on Amazon and is available from 17 sellers at the moment.
If you’re interested in selling back the The Why of the Buy: Consumer Behavior and Fashion Marketing book, you can always look up BookScouter for the best deal. BookScouter checks 30+ buyback vendors with a single search and gives you actual information on buyback pricing instantly.
As for the The Why of the Buy: Consumer Behavior and Fashion Marketing book, the best buyback offer comes from and is $ for the book in good condition.
The The Why of the Buy: Consumer Behavior and Fashion Marketing book is in very low demand now as the rank for the book is 3,857,506 at the moment. A rank of 1,000,000 means the last copy sold approximately a month ago.
Not enough insights yet.