Cengage Advantage Books: Introduction to Psychology

Jim Kalat's best-selling INTRODUCTION TO PSYCHOLOGY takes a "critical thinking" approach to the major theories and concerns of psychology. Kalat's blend of humorous writing style with fun, hands-on "Try It Yourself" activities, gives students an engaging learning experience that gets them involved with even the most intimidating concepts. This proven approach has won the text well-deserved praise from instructors and students alike. By prompting students to ask themselves questions like "How was this conclusion reached?" and "Does the evidence really support it?," Kalat encourages the use of scientific principles that psychologists utilize when attempting to answer questions about human intellect, emotion, and behavior. This approach helps students separate what merely sounds plausible from what is scientifically provable--both in the psychology classroom and beyond it. With the text's carefully crafted content and pedagogy, as well as its supporting learning tools, students are able to see the study of psychology as an endeavor that has relevance to their scholastic and personal lives. The Ninth Edition builds upon the text's reputation for incorporating timely information that draws on the latest research and literature.