By emphasizing the five key principles, this book teaches readers how to think like economists by showing them how to use economic concepts in their everyday lives and careers. The authors make the material both accessible and motivating by using key concepts repeatedly, illustrating them with compelling real-world examples, and giving readers lots of practice at ?Active Learning;? doing their own economic analysis. The focus on the five key principles of economics throughout the book includes: 1) Opportunity Cost, 2) The Marginal Principle (comparing marginal benefits and marginal costs), 3) Diminishing Returns, 4) The Spillover Principle (for externalities in production and consumption), and 5) The Reality Principle (distinguishing real from nominal magnitudes). Returning to these principles repeatedly explains the logic of economic reasoning and demystifies the tools of economics. For anyone who wants to see the relevance of economics in their life, career, and future.

Economics Principles and Tools

Business & Money

O'Sullivan,Arthur

Sheffrin, Steven M.

Economics

Pearson College Div

This interactive student CD-ROM includes a tutorial walk-through of the key graphs in the text and self-assessment quizzes for each chapter. Also featured on the CD-ROM are more than 60 Active Graphs selected from key figures in the text (and referenced with an icon) which allow students to manipulate variables in the graphs and note the changes and effects.

Economics: Principles and Tools with Active Learning CD-ROM (2nd Edition)

Prentice-Hall

Economics: Principles in Action

O'Sullivan

Teen & Young Adult

Pearson: Prentice Hall

2007 Prentice Hall Economics: Principles in Action California Edition (CA)(H) by Arthur O'Sullivan &amp; Steven M. Sheffrin ***ISBN-13: 9780131334878 ***592 Pages

Economics: Principles in Action, California Edition

Education & Reference

For Principles of Economics courses. Questions that drive interest, applications that illustrate concepts, and the tools to test and solidify comprehension. Students come into their first Economics course thinking they will gain a better understanding of the economy around them. Unfortunately, they often leave with many unanswered questions. To ensure students actively internalize economics, O'Sullivan/Sheffrin/Perez use chapter-opening questions to spark interest on important economic concepts, applications that vividly illustrate those concepts, and chapter-ending tools that test and solidify understanding.

Economics: Principles, Applications and Tools

Perez, Stephen J.

The book provides a clear, concise, and accessible presentation of key points. Its hallmark feature includes a focus on the 5 Key Principles of Economics–1) Opportunity Cost, 2) The Marginal Principle (comparing marginal benefits and marginal costs), 3) Diminishing Returns, 4) The Spillover Principle (for externalities in production and consumption), 5) The Reality Principle (distinguishing real from nominal magnitudes). For financial professionals and analysts.

Microeconomics: Principles, Applications, and Tools

This modern, Micro first book has a strong foundation in demand and supply. Its thoughtful coverage of change in demand vs. change in quantity demanded (also in supply coverage) enables readers to better visualize and truly understand the difference between these 2 fundamental concepts. Its hallmark feature includes a focus on the 5 Key Principles of Economics: 1) Opportunity Cost, 2) The Marginal Principle (comparing marginal benefits and marginal costs), 3) Diminishing Returns, 4) The Spillover Principle (for externalities in production and consumption), and, 5) The Reality Principle (distinguishing real from nominal magnitudes). For economists, financial analysts and other finance professionals.

Economics: Principles and Applications and Tools With Myeconlab and Ebook 2-sem Student Access Package

Perez, Steve

Economics: Principles in Action is a multi-dimensional, comprehensive high school economics program designed to help students of all abilities achieve a fundamental understanding of key economic principles and their application in the real world. Twenty key economic concepts - developed by The National Council on Economic Education and outlined in the Voluntary National Content Standards in Economics - are introduced and reinforced throughout the program. At the heart of Economics: Principles in Action is demonstrating the relevance of economics to students' lives. From case studies and videos to interactive CD-ROMs, the program clarifies key economic principles and help students understand the connections between those principles and everyday life.

Prentice Hall Economics: Principles in Action, Student Edition, 3rd Edition

Economics: Principles in Action 2007 Student Edition High School) Economics: Principles in Action is a multi-dimensional program designed to help students of all abilities achieve fundamental understanding of core economic principles. Key concepts, based on the twenty content standards of the National Council on Economic Education (NCEE), are developed throughout the program—through text, graphics, transparencies, videos, and online resources—and supported by a variety of activities to help students apply their new knowledge to the real world. Features and Benefits Easy-to-grasp approach Clarifies economic principles by breaking them into smaller, more easily understood parts, then using high-interest activities to reinforce them.Real-world applications Real Life Case Studies provide opportunities for students to apply economic ideas, while the Simulations and Data Graphing CD-ROM offers

Pearson

By emphasizing an active learning approach and focusing on the big picture — the framework of economic reasoning — this book emphasizes the key principles and ideas of economics. The book teaches readers how to think like economists by showing them how to use economic concepts in their everyday lives and careers. The book uses key concepts repeatedly, illustrating them with compelling real-world examples, and giving lots of practice doing their own economic analysis, it presents material in a way that is understandable for the average reader, and is thus ideal for those needing a solid foundation for more advanced courses in economics.

Economics: Principles and Tools

See the best price to sell, buy, or rent books by Sheffrin, Steven M.. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Sheffrin, Steven M.

See the best price to sell, buy, or rent books by Sheffrin, Steven M.. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Economics Principles and Tools

Economics: Principles and Tools with Active Learning CD-ROM (2nd Edition)

Economics: Principles in Action

Economics: Principles in Action, California Edition

Economics: Principles, Applications and Tools

Microeconomics: Principles, Applications, and Tools

Economics: Principles and Applications and Tools With Myeconlab and Ebook 2-sem Student Access Package

Prentice Hall Economics: Principles in Action, Student Edition, 3rd Edition

Economics: Principles in Action

Economics: Principles and Tools